Saturday, June 29, 2013

Lower Your Expecations - Riduci le Aspettative


When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either. This phrase by Leo Burnett, fixed in my heart, has inspired almost everything I did, since I left Italy in 1996. I learned to dream, believed in dreams and made some happen. In several occasions, though, I was hit by expectations. Expectations hurt. John says that the best way to live is to not expect anything in life. When you don't expect, every moment is a surprise and surprises bring happiness.

My mother used to say, "non tutto il male vien per nuocere" (not all the bad comes to hurt us). Is this statement really true or is it our way of hoping that something good will come from it so we can accept life?

Talking about expectations not met, why do the Italians make grandiose promises and commit to doing things that are important to others, act as if they will do their best to stick to them to help out and then, all of a sudden, for their own selfish reasons, take the courage to tell you, after you have asked them why they are no longer committed, that you can no longer rely on them? Why are commitment, responsibility and respect such difficult concepts to grasp for an Italian? Once again, an Italian, originally filled with the best possible intentions, has let me down.

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